KFC promote re-vamped burger range with ’80s music inspired campaign

KFC is promoting its re-vamped burger range with campaign introducing two new burgers sets to iconic ’80s track ‘Oh Yeah’, best known for featuring in Ferris Bueller’s Day Off.

Created by Ogilvy Sydney, the re-vamped range comes as a response to competitors growing their chicken burger ranges with the campaign aimed at reminding consumers that “there is only one place to get the best chicken burger around – KFC”.

Introducing the new Zinger Stacker, the ad is complete with shots of the burger from a variety of angles, before the camera pulls back to reveal a man has attached his seat to a crane like device to move himself around the burger.

https://www.youtube.com/watch?v=KbrxK_jP0b4

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.