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Klook appoints The Lucid Agency for ANZ media

Travel booking platform Klook has appointed The Lucid Agency to lead its media relations in the Australian and New Zealand markets.

The Lucid Agency will be “supporting an exciting programme of milestone moments, key announcements, and new initiatives” throughout the year to celebrate the brand’s tenth birthday.

Lucid’s director and co-founder, Daniel Jacobs, said: “The Lucid Agency is thrilled to have the opportunity to support Klook during such an important milestone year – further strengthening the brand’s reputation as a leader in curated travel experiences offering easy access to attractions, tours, and transport all over the world.”

Klook’s director of marketing, ANZ, Diana Vidovic, added: “With upcoming milestones and another season of growth for Klook, we’re excited to be partnering with The Lucid Agency to spread the word about Klook as a disruptive travel company improving the way young Aussies and Kiwis book their holidays.”

Lucid adds Klook to a growing roster, including tiny house accommodation provider, Tiny Away, and the Japan National Tourism Organisation.

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