Sexual Four Seasons condoms ad and Hungry Jack’s seat belt flouting TVC banned

Burger chain Hungry Jack’s pulled an advert for its Chicken Crunch Burger because the people in a car are not wearing seat belts, while a controversial Four Seasons condom commercial has also officially been barred by the Advertising Standards Bureau (ASB).

The Four Seasons ad by filmmaker Gary Eck which showed two people having sex in a pharmacy to get the right sized condom, had originally not been given a classification by the Commercials Advice Division of Free TV meaning it could not be shown on the small screen, but was allowed to be screened before MA15+ rated movie Bad  Grandpa.

However, it drew a number of complaints from “astounded” viewers who said they found the ad “confronting” and “highly offensive and disturbing”.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.