Lady Gaga at Mardi Gras? No, but now that we’ve got your attention…
Nice work to the spin doctors at the Sydney Gay and Lesbian Mardi Gras for getting Lady Gaga’s name linked to the annual event.
Prior to holding a media briefing this week launching the Spencer Tunick nude art installation as part of the Mardi Gras Festival, someone at the organisation’s PR agency Mark Communications had an interesting idea.
Does anybody have access to the ratings for the parade on Arena? Apparently it rated very poorly last year – let’s hope this year was better.
Hi DD,
According to a release on behalf of ASTRA this morning, 133,000, which I reckon is pretty good. Particularly as you’d expect that the potential audience would be somewhat diminished by those sufficiently motivated going along to the parade itself.
I caught some of the coverage, and thought that Arena did a good job (including I’m happy to say, as she’s taking a kicking elsewhere on the site today, Ricki-Lee Coulter).
Cheers,
Tim – Mumbrella