Landor & Fitch Australia’s brand refresh for nib health funds

Andrew Banks

January 31, 2022 8:34

Landor & Fitch Australia have partnered with nib health funds (nib) to launch a refreshed brand that reflects the health insurer’s transition to a proactive health partner for their members.

Landor & Fitch Australia partnered with nib on their brand transformation, developing their new brand strategy, portfolio architecture, brand identity and brand voice.

The work comprised of an updated brandmark, through to a fresh colour palette, photography style and illustrations. Landor & Fitch also partnered with illustrator, Sebastian Curi, to develop the bespoke illustrations.

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Andrew Banks

Andrew is an editor and journalist with over 27 years' experience, working across publications including news.com.au, The Sunday Telegraph and The Australian newspaper.

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