Lara Bingle appoints publicist Max Markson
Celebrity publicist Max Markson has won exclusive representation of Australian model Lara Bingle famous for her role in Tourism Australia’s “Where the Bloody Hell Are You?” TV ad.
Bingle was previously represented by International Quarterback.
Her profile will now be handled by Markson’s agency Markson Sparks which includes managing commercial opportunities, endorsements, ambassadorships, TV commercials, modeling and personal appearances.
Markson has recently signed to be the worldwide publicist for Washington socialites Tareq and Michaele Salahi, the couple who made headlines around the world after it was alleged they gatecrashed a White House state dinner.
He has also been promoting former Today Tonight presenter Naomi Robson’s new online dating show.
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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Lara is gorgeous and certainly hope this is a mutually successful arrangement
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Laughable. How long until she’s on the cover of Zoo?
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^^Without Krystal, Zoo will be looking for a new covergirl. Seems like a perfect match.
You forgot to mention the month she was represented by Debbie, but then she was unceremoniously dumped for no good reason.
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Why is this news?
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When will this woman go away!!!!!!!!!!
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Who gives a…
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First job. Tell her to stop twittering about how sad she is.
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@anonymouscoward#190727421 exactly, but who are you to say it?
@Anonymouscoward#798279186 at least she fronts up to her tweets
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Markson isnt right for Lara. She needs a real manager not some used car salesman. Just look how many duds he has signed. Has he ever managed REAL talent-No.
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How droll that she’s suddenly everywhere barely a week after she hired Max Markson.
I assume he’s getting a lovely retainer for all the (cough) “unwanted” publicity she’s now getting….
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I would have suggested she use a reputable marketing team like the online promotion team from http://www.hosteddesign.com.au
The marketing online would been more positive at least!
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Markson seems to be all about short-term gains and long-term damage.
Remember Stuart Diver? The whole country was riveted when this poor guy was pulled out of a landslide where he had spent days buried with his dead wife. Markson stepped in, and while Diver was still in hospital and before his wife was buried, he was cutting major media deals on Diver’s behalf. The public saw that and suddenly, Diver went from a miracle survivor with a devastating story to a bloodless, insensitive publicity hound with a likeability factor of zero.
By selling Bingle’s story – especially to the same mag that broke the photos – Markson has advised yet another client to shoot herself in the foot for short-term gains, because she has now gone from wronged young woman to greedy, classless publicity hound. I hope she’s got some cash in the bank, because at the rate she’s going, she’s going to need it.
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