LinkedIn campaign helps ‘make work work for women’
LinkedIn has today launched #FlexibleIs, a global, integrated campaign running across the Australia, UK, France, Germany and India, which highlights the importance of flexibility in creating a fairer world of work and keeping women in employment.
As part of LinkedIn’s commitment to create a more equitable world of work for women following its global partnership with International Women’s Day, the campaign aims to break biases around career flexibility, and showcases how flexibility means different things to different professionals. The campaign leads with an emotive film showcasing inspirational stories from people across the globe, highlighting what flexibility means to them, and encourages open and honest conversations about the pressures professionals face every day.
