Lion Beer creates new marketing head role, making two positions redundant

Lion Beer Australia has announced a new marketing leadership structure, with the creation of a single marketing director role that leaves two senior positions redundant.

Gerard Smith, who most recently worked at meat processor JBS Primo as general manager sales, marketing and R&D, has been appointed to the new marketing director role, the company announced today.

Before JBS Primo, Smith had previously worked at Pepsico for 11 years, holding a range of marketing and strategy positions across Australia, New Zealand and the United States.