Lion kicks off its support for the Maroons in XXXX State of Origin campaign
Lion has released a campaign ahead of the State of Origin series next week, with XXXX backing the Maroons.
The campaign comes via Host/Havas, celebrating the “thrills and spills that happen off the field too”.
This isn’t the first Lion beer company to get in the state spirit, last week Tooheys came out in support of the Blues with Margie, Bev, Pam, Betty getting their hair dyed blue in preparation for the clash.