F.Y.I.

L’Oréal partners with Are Media’s BEAUTY/crew for Autumn digital edition

L’Oréal has collaborated with Are Media’s BEAUTY/crew for its latest digital issue featuring power couple friends, influencer Rozalia Russian and her celebrity make-up artist Chantelle Baker.

The announcement:

The beauty and cosmetic giant partnered with BEAUTY/crew for the Autumn edition with the beauty aficionados who have a combined following of 300,000 on Instagram, sharing their experiences of working together and finding great success in the beauty world.

BEAUTY/crew had a record month in March, reaching over one million users globally. This dedicated digital issue provides its 18 to 34-year-old growing audience with deep, thought-provoking long-form content on the latest hair, skincare, and beauty category trends.

Samantha McMeekin, digital managing editor, beauty at Are Media said: “Bigger isn’t always better but double is definitely more fun. And that’s exactly what we’re delivering in our latest digital issue installment. We’re delighted L’Oréal has partnered with us for this edition showcasing powerful pairs in the beauty industry.”

The issue also features insights from Hollywood’s glam squads on how they collaborate to create red carpet magic, expert advice on the cut and colour combinations to take to the salon, and for those looking for a career change, a How I Landed It interview with Emily McDonagh.

Source: Are Media

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