Luca Vergano joins Clemenger Melbourne as planning director for CUB and Mars

Clemenger BBDO Melbourne has appointed Luca Vergano as its planning director for its Carlton & United Breweries (CUB) and Mars Petcare accounts.

Vergano joins the agency from R/GA Singapore where he was a strategy director for almost two years.

Vergano joins from R/GA Singapore

The planning director has also spent time at TBWA, Leo Burnett and Ovolab.

“After six years of working in Asia and being exposed to unique consumer experiences, digital ecosystems, and cultural differences, I’m looking forward to applying such experiences to the team and making great work,” Vergano said.

Paul Rees-Jones, executive planning director at Clemenger BBDO Melbourne, said in a statement: “We have in Luca someone with a rich history working across some remarkable organisational cultures in fascinating and challenging markets. This certainly comes through in the work he’s been part of and we can’t wait to apply such an innovative mindset to the challenges our clients are facing into.”


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