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MAFS finale brings 1.398m metro viewers, top rating program of 2021 to date

The season finale of Married at First Sight capped-off another successful outing for Nine, with an average of 1.398 million metro viewers watching the social experiment’s reunion.

The show peaked at 1.398 million metro viewers, with the finale throwing up a cheating scandal for good measure. It helped Nine to another single-channel and network share win for Sunday night.

That was enough to take out the title of the biggest audience of 2021, beating Oprah’s interview with Harry and Meghan (which aired on Ten to 1.366 million metro viewers).

The program gave Nine to a 40.4% network share win for Sunday night, streaking ahead of Seven’s 25.1%, ABC’s 15.6% and Ten’s 11.2%. It also won the three key advertising demos.

MAFS one of three programs to hit the million metro viewer mark, with Seven News – Sunday reaching 1.038 million and Nine News Sunday reaching 1.021 million.

ABC’s new season of music quiz show Spicks and Specks made a solid return, bringing in 647,000 metro viewers to be the #2 entertainment program. It bettered the ratings for Seven’s Dancing With The Stars, which brought in 621,000 metro viewers.

Seven’s AFL Sunday Afternoon Football won the sporting battle on Sunday, with an average metro audience 365,000, ahead of Nine’s Sunday Afternoon NRL Live which brought in 241,000.

Nine also won Week 16 of OzTam’s weekly television ratings with a network share of 41%, as Seven put in a very competitive 38.7%, its highest weekly share so far in 2021.

Over the course of the week, four episodes of MAFS topped the one million metro viewer mark. The final dinner party on Wednesday had 1.134 million metro viewers, which at that time of airing, was the second-biggest non-sport audience of the year.

The ABC’s network share was 16.9%, while Ten had 15.4% and SBS 7.5%.

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