Marcel added to Foxtel roster following TBWA’s resignation
Marcel has been added to the Foxtel roster after TBWA Sydney’s resignation from the account.
In a statement to Mumbrella, Foxtel said it is working with two retained agencies, With Collective and Marcel.
The client claimed earlier that TBWA didn’t resign because they weren’t actually ‘retained’. Now the client has issued a release stating that Foxtel is working with two ‘retained’ agencies. So are they retained or simply on a roster? There’s a big difference, particularly as the latter means there’s no guarantee of any work coming your way…..
Foxtel would like to think of itself as a high profile account, but reality is it is not and hasn’t been since the mid 2000’s.
The briefs and budgets are mediocre and its overall subscription business is in terminal decline. It’s not a winning combination.
Marcel get thrown more bones than a butcher’s dog
Nobby and Andy Lark.
That will be… interesting