Marie Claire celebrates 30 years with Celeste Barber cover and anniversary issue
Are Media’s marie claire marks three decades of empowering Australian women with a milestone edition featuring Celeste Barber.
The announcement:
Are Media, Australia’s #1 women’s lifestyle network, is proud to announce that its market-leading fashion and beauty brand, marie claire, today is celebrating 30 years of empowering Australian women with a show-stopping anniversary issue featuring comedy icon Celeste Barber on the cover, reimagining five legendary fashion moments in her unique style.
The milestone September issue, which is on sale today, showcases three decades of marie claire’s unique blend of high-end glamour and rigorous journalism that has championed female empowerment and pioneered coverage of feminism, diversity and body positivity long before they became mainstream conversations.
marie claire editor, Georgie McCourt, said: “From the very beginning, marie claire has been smart, stylish and loud when needed. We’ve always known that style and substance aren’t mutually exclusive – they are powerful together. For three decades, we’ve celebrated women’s voices, championed their rights and told their stories. And we’re not stopping now.”
The anniversary issue brings together Celeste Barber’s recreating iconic fashion moments, including the legendary Versace supermodel runway, featuring her unique talent for blending humour with fashion satire to challenge the often unrealistic and exclusive standards of high fashion.
The edition also showcases a line-up of luxury partners, with Swarovski on the cover and luxury names Louis Vuitton, Gucci, Christian Dior Couture, Swatch, Max Mara, Cartier, Giorgio Armani, Tiffany & Co, Chopard and Marina Rinaldi throughout the pages. The edition reflects the magazine’s unique blend of creativity, glamour and market-leading influence.
Georgie said: “We knew from day one we wanted Celeste Barber on the cover. She’s fierce, funny, feminist and completely fabulous. This issue is my favourite yet.”
Barber, who paired with friend Cindy Crawford for a candid conversation in the September issue, said: “I love my relationship with marie claire and the way it celebrates all of me – not just my banging body, true, but my essence, the person I am with all my chaos. I hope you have the best 30th birthday ever.”
Are Media’s general manager of luxury, Nicky Briger, said: “As Australia’s pre-eminent fashion publication, marie claire has spent three decades as an iconic and intelligent brand for women. It continues to celebrate women’s lives across its print pages, digital platforms, and coveted events including the prestigious Women of the Year Awards.
“The brand’s proud history of agenda-setting journalism has shaped conversations on women’s rights, fashion and culture in Australia, establishing marie claire as the thinking woman’s brand that consistently delivers unrivalled content to smart, affluent audiences.
For me, this milestone is deeply personal. I was part of the launch issue 30 years ago, and to now be steering the brand, with Georgie at the helm, is a true full-circle moment,” she said.
The 30th anniversary issue introduces the “Power 30” list, featuring Australia’s most dynamic women who are breaking barriers in politics, sport, arts, business and activism including human rights lawyer Jennifer Robinson, Macquarie Group CEO Shemara Wikramanayake and co-founder and CEO of Canva, Melanie Perkins. The selection criteria focused on leadership, impact, innovation and commitment to empowering the next generation.
marie claire fashion director Naomi Smith contributes a feature sharing three decades of behind-the-scenes stories from Australia’s fashion media landscape, offering hilarious, surprising and sometimes outrageous insights into the evolution of fashion trends and celebrity culture.
The September anniversary issue is part of a year-long celebration featuring special events, refreshed design across print and digital platforms, and elevated content executions.
Georgie said: “After 30 years, we are still asking the hard questions, still celebrating women who do things their way, and still fighting the good fight. Here’s to the next 30, and to every bold, brilliant woman reading this. We’re right here with you.”
Source: SKMG
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topics
Are Media
Celeste Barber
Cindy Crawford
Georgie McCourt
Marie Claire
Naomi Smith
Nicky Briger
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