Matt Eastwood departs JWT as agency abolishes worldwide chief creative officer role

JWT’s worldwide chief creative officer, Matt Eastwood, has departed the WPP-owned agency as it eliminates the worldwide CCO role.

According to Adweek, JWT worldwide CEO Tamara Ingram made the announcement in an internal memo on Friday.

“I’m writing to share the news that Matt Eastwood, worldwide chief creative officer, has exited J. Walter Thompson to pursue a new adventure,” she wrote.

Eastwood has departed JWT as its chief creative officer

“We are reimagining the future of the agency. This is a structural decision that will allow us to be more agile, leverage our collective global bench strength and encourage the burgeoning diverse ‘maker culture’ growing within J. Walter Thompson. As such, we have no plans to replace the role.

“Creativity remains at the very core of our business, but today it is an even more collaborative process. It is borderless. It is broadly focused. We are increasingly relying on the people who are closest to making and creating the work. And, we are re-imagining the future of how this shift will be reflected within our organisation and our leadership structure.”

Eastwood became the worldwide CCO in 2014 from his previous role as the chief creative officer at DDB New York.

Throughout his career he has also held positions at Y&R New York and M&C Saatchi London.


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