M&C Saatchi Group join Sydney WorldPride 2023 lineup as marketing agency partner

Kalila Welch

May 23, 2022 8:51

M&C Saatchi Group Australia has been appointed as the marketing agency partner for Sydney WorldPride in 2023, following a competitive tender process.

The agreement will see M&C Saatchi Group agencies M&C Saatchi Sports and Entertainment, Re. Design and media agency Bohemia collaborate to deliver integrated campaigns and experiences to drive awareness ticket sales and tourism from across Australia and key international markets including the USA, UK, NZ, Singapore, France and Spain.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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