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M&C Saatchi wins Jack Daniel’s creative account

M&C Saatchi has won the Australian creative account for Jack Daniel’s, Mumbrella can reveal.

The account, which went to pitch last month, saw M&C Saatchi being successful against The Hallway, Mr Wolf and WhiteGREY.

“We’re looking forward to having M&C Saatchi on board,”  a spokesperson for Jack Daniel’s Australian distributor Brown-Forman told Mumbrella on confirming the win.

Mr Wolf and Arnold Furnace were Jack Daniel’s incumbent creative agencies.

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