MCN taps Sumpter to lead Melbourne
Multi Channel Network, the pay TV sales house, has promoted Melbourne sales director, Ben Sumpter, to head up that office.
The announcement:
Multi Channel Network (MCN) today announced that MCN’s Melbourne Sales Director, Ben Sumpter will assume full responsibility for the overall management of MCN’s Melbourne operation. Sumpter will retain his existing Sales Director duties, reporting to MCN’s National Sales & Marketing Director Damian Keogh.
The move is effective immediately and follows the resignation of former Melbourne General Manager Gerard Max.
Anthony Fitzgerald, MCN’s CEO said: “Ben Sumpter is an experienced and passionate sales manager who has produced outstanding results during the past two and a half years leading our Melbourne sales operation. Ben and his senior executive team are highly respected and well positioned to continue to drive MCN’s revenue growth and market share in Melbourne.
“With ratings on the main free to air channels declining significantly this year, MCN has enjoyed 6% audience growth and is helping media agencies deliver on their campaigns. Our Melbourne sales operation has the proven track record to effectively capitalise on the changing television landscape,” Fitzgerald said.
Source: Launch Management Group
