F.Y.I.

Taronga appoints Naked Communications

Naked Communications has been appointed to handle a brand and communications strategy project for Taronga Conservation Society Australia.  

The announcement:

Taronga Conservation Society Australia (TCSA) has appointed Naked Communications to handle a brand and communications strategy assignment. The appointment is effective immediately, and Naked will be working in conjunction with the TCSA’s existing agencies Ogilvy (advertising) and Mediacom. (media)

Paul Davies, General Manager, Marketing, Guest and Commercial Operations said: “We were impressed with Naked’s unique approach to solving brand and communications problems. We believe their approach to behaviour change will result in a positive outcome against our goal of creating positive connections between people and wildlife to achieve tangible conservation outcomes.”

Ian Perrin, Managing Director of Naked Communications, said: “We are thrilled to be working with the TCSA and are excited about the task at hand. It is certainly the sort of project that everyone in the agency will be clamouring to work on!”

Source: Naked Communications

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