Media and marketing digest: Oz beats the AFR on points, but journos are the real winner

So let’s do today’s media and marketing sections in numbers.

Obviously new and original facts in The Oz’s media section: 4

Items about journalism in The Oz’s media section: 9 (well, journos are the most interesting people in the business), including:

Items in the Oz mainly about News Corp-linked companies: 9 (Very. well. done. And see above)

Items in the Oz bashing bloggers: 1 (must do better):

And let’s do some key metrics from the Australian Financial Review.

Stories with a new fact: One and a half

  • The launch date for Pacific Magazines’ Prevention mag is September 7.
  • Ten is so pleased with the performance of Masterchef that its finalising its programming for 2010 early

Articles based on research reports: 4

Stories about how people won’t tell the AFR’s Neil Shoebridge what’s going on: 4

  • Research that Freeview won’t talk to him about
  • A new sponsor for sports channel One that owner Ten won’t name
  • The lack of a public launch date for outdoor metric Move
  • Nick Chan refusing to tell him whether Kim Wilson is to head PacMags’ New Idea

Updates on negotiations between Group M and the TV networks: 0

Weeks since we’ve had an update on negotiations between WPP’s Group M and the TV networks : 3 (Has James Parkinson’s mobile gone flat?)

Have I missed anything?

Tim Burrowes


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