Media’s faceless fatties fuel society’s growing sizeism

cat pauseIn this post first published on The Conversation, fat studies lecturer Cat Pause argues that media using anonymised shots of overweight people to illustrate stories about obesity contributes to the problem

Stories on street harassment are popping up across the fat-o-sphere. Popular bloggers such as the Fat Heffalump are sharing their stories; and Adipositivity Project founder Substantia Jones has created a new Tumblr, Smile Sizeist, where people who are harassed may share photos of the harasser. Some, like Dr. Charlotte Cooper of The Obesity Timebomb, and Lesley Kinzel of xoJane, have considered reasons why strangers feel comfortable, and even justified, in their public harassment of fat individuals.

One of the reasons in their lists is the visual representation of fatness in the media.

Most news stories about fatness are almost always accompanied by the picture of a headless fatty – a fat person without a head. And not just any fat person without a head, but a really, really, really fat person without a head. This really fat person is used as a stand-in for all fat people, even though really fat people are not as common as the use of their photos in the media would lead us to believe. The headless fatties have been everywhere lately, with stories about Samoa Air’s new “pay what you weigh” policy in the news.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.