Melbourne radio ratings: FM stations eat up the tasty breakfast share

Breakfast frontrunners Russel and Ross on 3AW have dropped back 1.5 points in the latest Gfk radio survey, as stations Nova, KIIS, and Fox FM proved the big winners.

GfK has delivered radio rating survey five for 2022, which relates to the period 22 May to 25 June, and 10 July to August 13.

Coming off a 0.9 percentage point gain in survey four, KIIS has again jumped 1.1 points to a 7.6% share overall, with breakfast pairing Jase and Lauren also rising 1.6 points to an 8.1% share in the slot following a heavy out-of-home advertising campaign across the city.

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