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Met Life appoints Lina Saliba as head of customer experience

Life insurance provider Met Life has appointed Lina Saliba as head of customer experience.

Saliba joins from management consultancy Achieve Able, where she advised on customer experience. She has also previously worked in customer experience for the National Broadband Network and Commonwealth Bank.

Saliba has been appointed as head of CX at Met Life

Saliba’s appointment comes as the company aims to strengthen its customer experience capabilities.

Chesne Stafford, who was appointed as chief customer and marketing officer last month, said in a statement: “We’ve already come a long way in improving the experience people have with Met Life but this is an ongoing journey. Lina brings significant expertise in this space and will help us define what a better experience could be and then embed that in BAU, so that we’re always focused on delivering a great experience, helping us achieve our vision.

“It’s an exciting time at Met Life as we work hand in hand with our business partners, the industry and our customers to manage significant changes across the industry, while making sure the customer experience is positive. Ultimately, we want to be known as best in class for CX and I’m excited about what Lina’s appointment means for our customers.”

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