Michael Thomson to anchor Nine’s ratings-challenged 6pm Perth bulletin
Nine has filled the last big gap on its news reading roster with sports presenter Michael Thomson the latest to take the helm of Nine News Perth.
Thomson’s promotion to the anchor role comes a month after the axing of Nine News Perth presenters Emmy Kubainski and Tim McMillan.
Thomson: Will try to close the gap on Seven
Thomson has been a lifelong Perth resident and with Nine since 1987. His role begins in a week’s time.
The Nine News gig has always been a tough one in Perth thanks to the strength of Seven in its WA stronghold.
On the last weekday of the ratings season last year, the Nine News Perth bulletin was soundly beaten by Seven News Perth by 143,000 to 65,000.
Seven’s Rick Ardon and Susannah Carr are one of the world’s longest lasting news reading duos, having presented the bulletin together for more than 30 years.
Perth is the only market where Ten’s 5pm news bulletin occasional out-rates Nine’s 6pm news broadcast, while Perth is also Nine’s weakest performer of the five metro markets.
Last month Nine named Clive Bingwa, previously MD of IPG Mediabrands in Perth as its new managing director. Bingwa replaced Ray Wardrop who spent two years leading the local operation.
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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