Microsoft promotes Adam Anger to lead Asia Pac ad sales
Anger
Adam Anger has taken over the newly consolidated regional advertising operations of Microsoft as the company continues its overhaul of operations in the region.
Anger, who previously ran Microsoft Advertising for Greater China, has now been handed the role of GM, Asia-Pacific, running advertising operations across the MSN, Xbox, Skype, Bing, Windows 8, Windows Phone and Outlook.com brands, Mumbrella Asia has reported.
His new role covers Greater China, Southeast Asia, India, Australia and New Zealand, and means that Bruno Fiorentini, who formerly ran all of Asia except for China, moves into a new role running global accounts and agencies based in Redmond.
