Mike Napolitano leaves TBWA for DDB Melbourne, replaced by Ricci Meldrum

Mike Napolitano has departed TBWA Melbourne as managing director to take up the MD role at DDB Melbourne.

In his place, TBWA Melbourne has promoted Ricci Meldrum from regional group head on the ANZ account to MD.

Napolitano joins DDB to fill the gap left by Kate Sterling, who departed the agency for AI messaging business Live Person in May. His appointment also comes after the agency won the creative account for Kmart and was added to Coles’ agency roster.

Napolitano has moved to DDB Melbourne