Mindshare promotes Paige Wheaton to national head of investment

WPP’s GroupM agency Mindshare has promoted Paige Wheaton to the newly created role of national head of investment from her role as group investment director.

Wheaton will be responsible for driving Mindshare’s responsible investment approach as part of the agency’s Good Growth proposition.

Paige Wheaton

Wheaton has also spent time at Hyland, Foundation and Mediacom. She began her career at the latter.

Mindshare Australasia CEO Katie Rigg-Smith, said: “It’s always a pleasure to recognise our talented people, and empower them to challenge themselves with their next step of their career with Mindshare. Paige has an exceptional talent for investment. Whether it is working with our clients, internal teams or developing our relationships with media vendor partners, she does it all with poise and purpose. Investment is the lifeblood of any agency, and Paige is working to ensure that our Intentional Investment approach brings both the best value and highest ethical considerations that will deliver sustainable growth for clients.”

Wheaton added: “Mindshare is a highly creative and strategic media agency, and a strong, ethical and responsible investment strategy underpins everything we do. I love what I do, and I’m passionate about making an impact. The most exciting thing is finding the opportunity for what we do, to actually do good, and help clients do good. We’re having conversations that transcend media and marketing, creating more meaningful relationships that help our clients achieve goals that align with their values. I’m over the moon to have the opportunity to develop Mindshare’s Intentional Investment proposition and work closely with our partners and GroupM to deliver best in class responsible investment products and strategies for our clients.”

She will continue to report directly to Rigg-Smith and work closely with the GroupM Investment community led by chief investment officer Seb Rennie.

Wheaton is also part of GroupM’s global GroupMNetZero Committee.


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