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MiQ promotes Fiona Roberts to ANZ managing director

MiQ has promoted its commercial director Fiona Roberts to ANZ managing director, following Jason Scott’s elevation to CEO APAC.

Since joining the company 2018, Roberts helmed MiQ’s commercial strategy and plans to expand to all five capital cities. She will continue to lead the commercial team in her new role, reporting to Scott.

Fiona Roberts

She has 25 years of experience in media, working with brands and agencies across ad tech, publishing and audio and specialising in FMCG, Government and automotive.

On her appointment, Roberts said: “I’m thrilled to take on the managing director role to lead this talented and passionate team of professionals.

“We’re experiencing an exciting growth phase in the region as we guide our clients and partners into the post-cookie era with our unique ‘identity spine’ product, plus our own MiQ Audience Panel and we’re in a great position to continue supercharging that growth in the future.”

Scott added: “Fiona has built an industry profile over the many senior roles she has held previously at premier media organisations like News Corp, Fairfax and Pandora and she is a tireless supporter of the industry charity, UnLtd.

“As our momentum continues to build, I am looking forward to working together and I’m excited to see how Fiona’s leadership can now be applied to a broader spectrum of our business.”

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