Mix’s skyspam backlash

Fair to say that Stilgherrian is not a fan of brands using skywriting.

Or as he puts it in a blog post bemoaning “skyspam”:

“I’ve met commercial radio executives. They’re not the sort of people you’d want to have dinner with, let alone leave with your pets unattended. Like so many who’ve congealed into the uppermost scum layers of the broadcast media cesspool, they’re arrogant beyond belief, filled with their own sense of self-importance.”

While this might be a slight generalisation, he has got a point.