Morning Update: Fox News anchor slams Australia’s lack of freedom on guns; Apple green lights app ad blocker; Maccas’ all day brekky push

The Guardian: ‘Australia has no freedom,’ Fox News host claims in discussion on gun laws

A Fox News commentator has dismissed Australia’s gun laws because “Australia has no freedom” in a talkshow discussion about gun restrictions in the wake of the fatal shooting on a school campus in Oregon last week.

Tucker Carlson, one of the hosts of the Fox & Friends segment which aired on Monday night, said that gun restrictions were an “infantile focus on the tool of the violence,” and interrupted a fellow host, Clayton Morris, when he listed Australia as a common example used in the argument for gun restrictions.

“The other side of that argument, that people always throw out, of course, is like: ‘look at Australia! They don’t have gun violence, they have no guns, their citizens aren’t allowed to have guns’,” Morris said.

“They also have no freedom,” Carlson said. “You can go to prison for expressing unpopular views in Australia and people do.”

TechCrunch: Apple Approves An App That Blocks Ads In Native Apps, Including Apple News

It’s unclear if Apple is setting a precedent, or has only accidentally allowed the approval of a new app, known as Been Choice, into the iTunes App Store. The app claims to block advertisements not only in mobile applications, but also in native mobile apps, including Facebook and even Apple’s own News application. To make this work, Been Choice offers a combination of a content blocker for Safari and a VPN service, the latter which allows it to filter out ad traffic using deep packet inspection.

Obviously, blocking ads in native applications could be disruptive to the primary way a number of mobile application developers make money today.

AdAge: McDonald’s All-Day Breakfast Is Here, and People Are Losing Their Minds

Mcdonald’s all-day breakfast launches today, and with it, three new spots from Leo Burnett—to go with one that’s already been airing—in which actors deadpan actual tweets and Facebook posts from McD’s fans who’ve been waiting for this day like it’s a national holiday.

Following McDonald’s recent announcement that it would start making breakfast around the clock, Burnett scoured social media for posts—like the one below, from Ryan Smith—that captured the anticipatory joy of wolfing down an Egg McMuffin at any hour.

Creativity: McCain’s Airs Crowdsourced Ads Less Than Two Hours After They’re Made

Crowdsourcing user-uploaded clips for ads is nothing new, but throw in an element of fast-turnaround editing and you get a campaign that’s suddenly newsworthy.

U.K. frozen food brand McCain and agency Adam&Eve/DDB compiled the spot seen here in just one hour 45 minutes yesterday, after asking people to upload one minute clips of their family teatime (dinner-time for those in the U.S.). Not only that, but the brand is doing the same every day this week. Families can share their clips on the brand’s dedicated hub by 6:30pm, and the ad will air at 8:45pm each night on ITV.

Mumbrella Asia: Vietnam Airlines launches next phase of global ‘Reach further’ campaign

J. Walter Thompson has launched a global campaign for Vietnam Airlines to showcase the carrier’s fleet, with a focus on long-haul business class and the passenger experience.

A TVC follows the story of the owner of a British coffee chain who travels long-haul to Vietnam to strike a deal in a coffee plantation.



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