Morning Update: Toyota releases ’emotional’ robot; L’Oreal Brazil reveals make-up for the blind; Vogue’s blogger backlash

Ad Week: Toyota Is Selling a Baby Robot That Reads Your Emotions and Talks to You

If you need a co-pilot for a cross-country drive or just someone to tell your problems to when a friend or psychiatrist is unavailable, Toyota now offers a robot to take care of your needs.

The car maker has revealed Kirobo Mini, a baby-sized, bionic companion that is designed to interpret people’s facial reactions to converse about how they are feeling. Kirobo Mini speaks and moves its head and arms; it will cost $400 when it first becomes available next year via dealerships in Toyota’s home country of Japan.


The Drum: L’Oréal Brazil wants to help visually impaired women use its products through new Audio MakeUp Project

Campaign Live: Vogue blogger backlash underlines disconnect between media owners and influencers

If the fashion world was once the most impenetrable of ivory towers; digital influencers have successfully staged a revolution. Yet certain editors at Vogue appear to remain in a state of perpetual denial.

In a post Milan fashion week frenzy, US Vogue editors lined up to criticise “bloggers”for the “distressing” “street-style mess”. Even brands were in the firing line; Nicole Phelps, director of Vogue Runway, wrote: “It’s not just sad for the women who preen for the cameras in borrowed clothes it’s distressing as well to watch so many brands participate.”

Poynter: How a single reporter stopped Trump’s foundation in its tracks

When New York State Attorney General David Schneiderman ordered Donald Trump’s foundation to stop raising money, David Fahrenthold should have sent a bill.

Fahrenthold is a Washington Post reporter who reported that the foundation wasn’t properly registered even as it solicited donations. Between appearances on MSNBC and CNN last night, he detailed the persistence and good luck that led to the discovery, along with his ingenious use of crowdsourcing that’s made him to Trump’s charitable machinations what historian Edward Gibbon was to the Roman Empire.

South and North pole and all things related

The Drum: The five questions every marketer must ask their media partners now

Dentsu and Facebook’s separate admissions of irregularities in how they quantify what they say they offer, and what they actually do deliver, are fuelling fears that clients are losing trust in their media partners.

Fears that belie just how exposed many marketers could be right now should they fail to ask the following questions of the rest of the media industry.



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