Mumbo Report: ABC’s Mark Scott on being loved; using Twitter to feed news; and why other broadcasters are envious

Tim Burrowes

May 11, 2010 1:22

In today’s Mumbo Report from Studio 33:

Mark Scott, ABC managing director, on why broadcasters around the world are envious; staying relevant; and the ABC’s depth of reporting talent compared to Sky – the “aggregator”
Sarah Wilson, host of Lifestyle You channel and former Masterchef presenter, on who’ll control the media landscape

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

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8 COMMENTS

Davo 11 May 10

I love Sky News. But I’ve got a feeling I’m going to love ABCNews24 even more

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John Grono 11 May 10

While watching late night sport on TV last night I saw the EnZed hoses and fittings ad, and thought where have I heard that before? Compare the music in the Sarah Wilson section (around the 5 minute mark) with …

https://www.youtube.com/watch?v=gj-4kafA8BY

Is Dr. Mumbo also the Hose Doctor for EnZed?

Ryall 11 May 10

This is my first episode of the Mumbo report, I think I’ll make it part of my rotation from now on. The ABC is fantastic, best show is either mediawatch or gardening australia.

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mumbrella 11 May 10

Hi John,

That’s the joy of copyright-free music for you!

And thanks, Ryall – much appreciated. If you found that one interesting, you may also like our interview with Shaun Brown, head of SBS: https://www.youtube.com/watch?v=J3gr5_UOw5E

Cheers,

Tim – Mumbrella

Queenslander 11 May 10

Mark Scott says newsrooms hadn’t been geared for 24 hour news. What have his radio newsrooms been doing for decades then?

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D 11 May 10

I think you’ll find that they were doing radio

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nick 11 May 10

felt like it all ended a little abruptly, but great content.

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Kerrie Moore 14 May 10

Mark Scott talks about the ABC partnering with the best talent in the country. But he fails to talk about (of instance) the talented post-production people he has on staff that are continually told they are not allowed to work on co-productions. What sort of message are you sending to your staff, and is that the official ABC policy? If that is indeed the case be honest with your staff and make it clear that careers at the ABC are restrained to what they, the ABC will allow you to work on.

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