Mumbo Report: UM’s Mat Baxter on being back in big agencies; being CEO at 32; and what being a cop taught him
In today’s Mumbo Report from Studio 33:
Media agency UM’s CEO Mat Baxter on
- Being “driven a little insane” inside major media agencies;
- His undeserved reputation for controversy;
- Accepting failure as the price of innovation
Catch future episodes of The Mumbo Report by subscribing to Mumbrella’s Mumbo Report YouTube channel.
Great job Mat. I remember becoming head of TV in multi-nationals at 21 years old and can relate to the ageism issue – mind you being a female and young was particularly challenging. Stories to tell!
It’s fantastic to see good people recognised however they come.
Great to see Mat back! Congrats Mat on the UM CEO role too!
Congrats buddy and well done.
Good interview Tim. Age shouldn’t be relevant if you’re the right person for the job.
Mat’s already had an impressive career and will do well with UM in Australia. Can’t help thinking though that he’s destined for even bigger things in the future.
Great interview: good questions and smart answers.
Really enjoyed the interview, Matt has always been an enigma to me.
All grown up since his Naked days.