Mumbrella360: Question Time and Battle of the Media final
Mumbrella360 was held at Sydney’s Hilton Hotel on June 7 and 8. This video showcases the final two sessions from the event.
The stream runs for around 90 minutes – features Mumbrella Question Time followed by the final of Battle Of The Media.
Mumbrella Question Time features:
- Mark Buckman, chief marketing officer, Telstra
- Anthony Freedman, chairman, The Communications Council
- Joe Pollard, CEO, NineMSN
- John Steedman, chairman, GroupM
The session is moderated by Mumbrella editor Tim Burrowes.
Questions are now closed.
Mumbrella Question Time is followed by the final of Battle of The Media, which sees cinema and newspapers go head to head.
Putting the case forward for cinema is Rob Belgiovane, Executive creative director at BWM. For newspapers we have Campbell Reid, Group editorial director, News Limited.
Battle of the media is sponsored by Ebiquity.
The live stream was provided by Staging Connections and Viocorp.
How able do you feel our industry is at understanding the true effectiveness of what we do, and what do you think could be done to improve understanding in this area?
Chris Walton – Quantium
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There is a growing trend where advertising planners are being more involved in their client’s business. Firstly is this good for the role of the planner? Secondly, what do you see could be the implications of this shift?
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lagging severly for me. my connection or are others experiencing the same?
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Hi guys,
Video streaming is buffering up a storm making it unwatchable! Hoping you will make it available as a download?
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Hi David, this and many of the M360 sessions will be available in video format on mumbrella in the coming months.
“Customer service is the most important thing” from someone who works for Telstra. Whats he smokin.
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Hi
Facebook – it is as important as its perception, will there be life beyond facebook?
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There is a huge gulf between film-makers and advertising folk
I was astounded how shallow, fickle and simple advertising folk are.There appears to be nothing interesting in their life
It is even more astounding how pompous and arrogant film-makers are.
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