Mumbrella360 2022 first international speaker revealed

Former Koala chief marketing and technology officer, Peter Sloterdyk, has been confirmed as the first international speaker at Mumbrella360 2022.

US-based Sloterdyk was forced to lead the marketing and technology side of Koala from the US after COVID-19 made it impossible for him to move to Australia. Despite this, he managed to lead the brand in a range of cut-through campaigns, including cheeky digs at Ikea and more.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.