Mumbrella360 joins Vivid Sydney lineup
Mumbrella360 has been announced as an official event within year’s Vivid Sydney festival programme, which officially launched today.
Vivid Sydney kicked off this morning with six industry events including Mumbrella360 sitting under its banner.
Events NSW CEO Geoff Parmenter told this morning’s launch at the Sydney Opera House: “Business events across the creative industry have really grasped the opportunity of having a conference in this space.”
Executive producer Ignatius Jones said that the aim is to increase the number of industry events under the Vivid Sydney banner from six in 2011 to 20 next year. He said: “We are working with our best and brightest talents in the creative industries, and inviting international creative minds to Sydney to show off what they can do, to swap ideas and most importantly reach out to the public and electrify us with their creations. At Vivid Sydney, creativity changes everything.”
Are the organisers of Earth Hour invited?
Interesting to see Ignatius Jones hiring a French company to deliver the creative goods on this Australian event. Couldn’t find a local company to do it?