Mumbrella360: Shorts – How to build a team of creative champions
Creativity is a competitive advantage. Forrester Consulting says that companies that foster creativity are 3.5 times more likely to achieve revenue growth of 10% or more than their peers.
But are you relying on too few in the team to do the heavy lifting? Are all your ideas coming from the same people? Can you win more business – and increase profitability – by unlocking the latent creative potential already in your business?
