Mumbrellacast: Darren Woolley’s call from Mick Gatto; PR guarantees; Old Spice’s social media nirvana

In the Mumbrellacast:

  • Pitch doctor Darren Woolley on success fees and the most frightening phone call of his life
  • Old Spice: The best use of social media yet?
  • The latest banned ad
  • Media Watch vs The Conscience Organisation
  • Countdown to ABC News 24
  • Media coverage guarantees
  • Should every agency & media owner do a viral?
  • The Chaser returns

Featuring Mumbrella editor Tim Burrowes, House Party PR’ s Scott Rhodie and P3’s Darren Woolley. Production by Georgina Pearson

You can also subscribe to The Mumbrella Podcast on iTunes and other podcatchers.

Direct link to Mumbrella’s iTunes store listing for the podcast

Recorded with the support of:


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