Mumbrellacast: DMG’s digital strategy | Music streamers | Bloggers’ agency | GetUp’s ban | Droga’s Woolies work | Bikie Wars | Smartphone savvies
Featuring Rebekah Horne, DMG’s chief digital officer plus Mumbrella’s Tim Burrowes, Martin Lane and Colin Delaney (49mins, 42secs).
DMG’S social-local-mobile play (0:53)- How radio stations are becoming digital content creation companies (10:04)
- What happened to MySpace? (16:10)
- Who will win the music streaming battle? (19:57)
- Is there a gap in the market for a blogger agency? 22:50
- Why did the TV networks ban GetUp? (30:34)
- Woolies’ little green blob (32:34)
- Droga’s big idea (35:07)
- TV ratings: Bikie Wars, debt collectors and did Dickieleaks scupper Celebrity Apprentice? (39:02)
- Are Australians quicker to adopt to smartphones? (47:37)
You can also subscribe to The Mumbrellacast on iTunes and other podcatchers.
Direct link to Mumbrella’s iTunes store listing for the podcast 
Studio facilities: CBS Interactive
Mumbrella theme music by Noise International
