Mumbrellacast in Cannes: The future of media; the opposite of Buddhism and why third place is best
In today’s Mumbrellacast, recorded at the Cannes Lions:
- The impact of high speed internet
- T-commerce – retail via the television
- What makes a technology succeed or fail?
- The opposite of Buddhism?
- Why Malcolm Gladwell thinks third is better than first
- Near field communication
- Giving up on Foursquare
- Privacy, data sharing and conspiracy theorists
- The future shape of media agencies – mad men versus math men
- Trading media futures
- Gamification
Featuring Mark Holden, global planning director of PHD; Danny Bass, chief digital officer, Group M Australia and Alex Parsons, director of marketing and MSN products, NineMSN, talking to Mumbrella editor Tim Burrowes.
(36m)
Producers: Brooke Hemphill (Cannes); Alice Terlikowski (Sydney)
With the support of:
