Mumbrellacast: Starcom boss Bob Goodge, Scott Rhodie on his new digital PR role; Verdict on 7mate and Carlton Draught ads

In this weeks Mumbrellacast:

  • Starcom Mediavest boss Bob Goodge on the media outlook
  • Seven targets blokes with new digital channel 7mate
  • MCN ‘s new inhouse sales drive with Multiply
  • Verdict on Carlton Draught’s slo-mo Made From Beer ad and the Optus deer
  • How Gruen Nation won the ratings
  • Is there a digital training crisis?
  • Scott Rhodie on his appointment as VP of digital at Fleishman-Hillard  

Featuring Mumbrella editor Tim Burrowes,  Scott Rhodie and Bob Goodge, MD of Starcom Mediavest Sydney. Production by Georgina Pearson.

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Recorded with the support of:


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