Mumbrellacast: The Ship Song Project; Renovation ratings; Alan Jones’ loser critics; Hoax PR
- The Ship Song Project at the Sydney Opera House: Do similarities to other campaigns matter?
- TV ratings: Renovation overkill and how Australia’s Got Talent smashed the 2m audience barrier
- Alan Jones vs Media Watch
- Is it a good idea to hoax journos?
Featuring Launch Management Group PR’s Camille Alarcon, Mumbrella deputy editor Robin Hicks and podcast producer Alice Terlikowski.
(31m 15s)
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I think Alan Jones ratings leave Media Watch for dead. Hundreds of thousands versus thousands?
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Alan spent every day for 2 years banging on about the evils of Labor and John Howard still lost – in his own seat.
That was the end of the world for the AAA team (Alan, Andrew (Bolt) & Akerman Team).
Alan ramped it up when FantaPants was running against Ironman Tony and they still didn’t win.
So, Alan might have a reach of 1 million, pensioners 60+ but he certainly wouldn’t win one of those adma effectiveness awards.
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