‘Music creators are streets ahead of us creators of brands and advertising’: Agency owner reacts to AI music report
The music industry is grappling with the effects of AI in much the same way as the marketing and advertising industries, a new study suggests.
By 2028, 23% of music creators’ revenue – totalling over A$519 million – is at risk due to generative AI, according to music rights management organisation APRA AMCOS.
As the debate over AI’s role in the creative industry continues, 54% of individuals believe it can boost creativity, while 82% worry it might endanger their income.
