Mutiny launches new product testing specific external event impact
SaaS company Mutiny is launching a new product tomorrow, 20 April to help clients “understand the impact that external factors like holiday periods or bad weather” have on marketing, “with greater fidelity than ever before”.
Environment Chart 2.0 will be released as part of WarChest 1.6.3 tomorrow, tracking in greater depth how environmental factors positively or negatively impact sales for a specific event or time period. This includes predicting and measuring every element of growth.
Example of the chart
