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MYOB appoints Host to help drive growth

MYOB, the business management solutions company, has appointed Host to its advertising account as part of its wider growth strategy.  

The agency was awarded the business following a pitch handled by pitch consultancy The Clinic.

Suzanne Damms, MYOB group manager – marketing, said it was looking for “a partner who could work with us to drive the next phase of MYOB’s growth”.

Creative work is expected to begin to appear at the beginning of next year.

Anthony Freedman, Host CEO added: “MYOB is an iconic brand for anyone who’s ever started their own business. Over the last 18 years MYOB has grown enormously and now has solutions for all sorts of businesses, big and small. We’re excited to be working with MYOB to help them extend their brand to encompass the true breadth of their capabilities.”

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