18 Feet & Rising lands Nando’s Grocery work with new brand platform to roll out in Australia
Nando’s Grocery has appointed independent creative agency 18 Feet & Rising to its global advertising account without a pitch, Campaign UK has reported.
18 Feet & Rising has offices in both Sydney and London, with CEO Ben Colman telling Mumbrella the work is being driven out of the London office, with no discussions around local agency arrangements yet.
The London office is tasked with developing a global brand platform for Nando’s grocery range, which will initially launch in Australia later this year.
On what that might be Colman preferred not to comment, only saying “watch this space”.
The platform will then roll out in the UK, South Africa and North America soon after the Australian launch.
18 Feet & Rising will handle creative communications and supporting online content.