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Nathan Rogers joins WhiteGrey as head of strategy

One of WPP’s advertising agencies WhiteGrey has appointed Nathan Rogers as its head of strategy.

Rogers joins WhiteGrey from his previous role as CHE Proximity Melbourne’s planning director.

Rogers joins WhiteGrey after his two year stint at CHE Proximity

“I am thrilled to join whiteGREY at such an important time in the agency’s history. The agency has a strong sense of momentum and we have great projects and campaigns underway,” Rogers said in a statement.

Rogers’ role is newly created role for the Melbourne office.

The appointment comes two months after the creative agency appointed Lee Simpson as its CEO, replacing both Miles Joyce and Paul Worboys.

“Nathan moves easily between brand, cultural, communications and data planning and his blend of skills are already proving to be valuable to whiteGREY and our clients.

“The Melbourne leadership of Claudia, Mossy and Nathan are great people to work with and the new team has a 100% new business record, already picking up new business across FMCG and financial services,” Simpson said.

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