New Liberal ad attacks Labor lemons
The Liberal Party has returned to citrus-favoured attack with its latest anti-Labor ad.
The Liberals first used the device last month to attack Kevin 07 becoming Kevin O’Lemon.
But within days the ad was out of date following the coup which saw Julia Gillard replace Kevin Rudd as Prime Minister.
Today, the lemon campaign returned, featuring Gillard, Wayne Swan, Peter Garrett and Penny Wong.
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
Linkedin
Mirrors the campaign thus far, really – petty and bland. Anyways, the Libs should save their dollars, with the way Labor’s imploding, if they just keep their mouths shut they should win it in a canter…
User ID not verified.
an imploding Labor party is infinitely preferable to Tony Abbott.
http://tiny.cc/fjklr
User ID not verified.
Who did this work, it’s very ordinary and not likely to help the Liberals much.
User ID not verified.
Very incisive ad. I like it a lot. Labor is attempting to lie low hoping their incompetance is not revealed any further. The ad makes the point that nothing has changed.
User ID not verified.
This ad is Kevin O Lame
User ID not verified.
as much as i hate to say it, the Libs comms are good. That ad works, esp. the line “if Kevin Rudd can’t trust the labour party, how can we?” Labour should turn up the personal attack on Abbott
User ID not verified.
Just shows you that this election is an election about faith not an election about policies or platform. When there are entire TV programs devoted to critiquing the advertising and marketing, maybe we should be having elections every year – if just for the entertainment value? This ad is ho hum. I’m bored with lemons. How about grapes, sour grapes.
User ID not verified.
And I assume that Malcolm Turnbull can trust the Mad Monk? A Titanium Lion for hypocrisy to the Libs.
User ID not verified.
Turnbull will just have to wait. There’ll be no trolling of Abbott like there was of Rudd , Murdoch likes Abbott.
User ID not verified.
A Great Ad. Wish I could have seen the one with Gillard chopping up poor come back Kev. What a gutless, chinless wonder you are Kev.
This election is really about Gillard. Until the labor party is cleansed of horrid creatures like her they do not deserve government.
User ID not verified.
Have you seen the latest YouTube video: Election campaign message from the Real Julia? http://is.gd/ecpgP
User ID not verified.
Jessica – or are you Zen? Thank you for pointing out the absolute lamest attempt at a quasi-election ad so far.
User ID not verified.
Jessica – that’s one of the funniest ‘home made’ ads I’ve seen.
Actual clever humor rather lame slapstick.
User ID not verified.