New MasterFoods campaign from Clemenger BBDO Sydney

Clemenger BBDO Sydney has brought three human-sized sauce bottles to life in an online and out of home campaign for MasterFoods.

The work builds on the brands ‘Go Rogue With Flavour’ platform launched earlier this year and depicts tomato, barbeque and American mustard bottles reminiscing about barbecues past.

MasterFoods director Bronwyn Powell said the campaign is designed to capture the “relaxed lifestyle and culture of Australia”.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.