New Mumbrellacast: how Qantas can save its brand; why Upfronts are so important; does adland have a feedback problem?

Join Michael Thompson and Adam Lang for the Mumbrellacast: a look at everything under Australia’s media and marketing umbrella.

In the latest episode:

Qantas has been engulfed by a PR nightmare. We look at what the new CEO has to do to restore public trust in the airline.

Also:

• It’s Upfront season – and in a tough advertising market, these events take on even greater significance
• And does the advertising industry have a problem with feedback?

Get the latest episode every Wednesday.

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topics Adland Mumbrellacast Qantas upfronts

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